{"product_id":"ergon-bartape-road-bar-tape","title":"Ergon Bartape Road","description":"\u003cp\u003eThe perfect road bike handlebar tape must do many things: It increases comfort, feels good to the touch, provides a secure grip and delivers precise and direct control. The Ergon BT Road – with its 2 mm thickness and a fine, straight surface texture – offers allroad cyclists the perfect all-in-one solution. Pressure on the hands is reduced, vibration and shock is damped and riding pleasure and performance are greatly improved. The bar tape can be wrapped to individual preferences – thinner\/thicker or increased\/decreased grip texture  – as wrap positioning guide marks are incorporated into the bar tape surface pattern.\u003c\/p\u003e\u003cul style=\"list-style-type:disc;\"\u003e\n\u003cli\u003eReduces hand discomfort and damps vibration\u003c\/li\u003e\n\u003cli\u003eDirect ride feel, adapted freedom of movement\u003c\/li\u003e\n\u003cli\u003eLess fatigue, more riding fun and performance\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Ergon","offers":[{"title":"Bartape Road Black","offer_id":58342895387005,"sku":"EG-42500010","price":31.99,"currency_code":"GBP","in_stock":true},{"title":"Bartape Road White","offer_id":58342895419773,"sku":"EG-42500014","price":31.99,"currency_code":"GBP","in_stock":true},{"title":"Red","offer_id":58342895452541,"sku":"EG-42500012","price":31.99,"currency_code":"GBP","in_stock":true},{"title":"Bartape Road Grey","offer_id":58342895485309,"sku":"EG-42500013","price":31.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8747\/2765\/files\/35297-pm_135a5df8-73dd-4dbb-ab2b-2e485997c387.jpg?v=1783031408","url":"https:\/\/www.cyclestore.co.uk\/products\/ergon-bartape-road-bar-tape","provider":"Cyclestore","version":"1.0","type":"link"}