{"product_id":"e-deemax-275-centre-lock-disc","title":"Mavic E-Deemax 27.5 Centre Lock Disc","description":"\u003cp\u003eA 35mm E-bike specific rim that’s super strong, tubeless ready and with PFP technology. The rim is welded and laced with 28 double butted spokes on downhill inspired hubs. All the E-Deemax reliability and toughness within reach.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eStrong and durable\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWelded rim with Pinch Flat Protection for :\u003c\/li\u003e\n\u003cli\u003eLess risk of flat\u003c\/li\u003e\n\u003cli\u003eA super strong rim profile\u003c\/li\u003e\n\u003cli\u003eA perfectly sealed rim profile\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eE-Bike specific and reliable construction\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e28 wide double butted spokes\u003c\/li\u003e\n\u003cli\u003eSuper reliable ID360 double ratchet freewheel system\u003c\/li\u003e\n\u003cli\u003eHubs inspired by downhill practises\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTubeless ready technology\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA tubeless rim profile with tubeless tape make it easy to ride tubeless tyres for more traction and less risk of flat\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003ePair: 2260g\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRear: 1200g\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFront: 1060g\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eUnderstanding the different Mavic freehub body acronyms:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHG or M11 – Shimano HG Road 11\/12x (other speeds with spacer)\u003c\/li\u003e\n\u003cli\u003eMS - Shimano Microspline\u003c\/li\u003e\n\u003cli\u003eXD - SRAM XD\u003c\/li\u003e\n\u003cli\u003eXD-R - SRAM XD-R\u003c\/li\u003e\n\u003cli\u003eED11 - Campagnolo 9\/12x\u003c\/li\u003e\n\u003cli\u003eN3W - Campagnolo 13x\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Mavic","offers":[{"title":"Black \/ Boost \/ Front","offer_id":57889034535293,"sku":"M40140F","price":171.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ Boost-MS \/ Pair","offer_id":57889034502525,"sku":"M40140B","price":396.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ Boost-MS \/ Rear","offer_id":57889034568061,"sku":"M40140RB","price":247.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8747\/2765\/files\/m40140b.jpg?v=1777972600","url":"https:\/\/www.cyclestore.co.uk\/products\/e-deemax-275-centre-lock-disc","provider":"Cyclestore","version":"1.0","type":"link"}