{"title":"Deda","description":null,"products":[{"product_id":"d-clip","title":"Deda D-Clip","description":"\u003cp\u003eThe D-CLIP is a nylon insert specific for the Superzero\/Superbox stem. The clip is intended to be used as a coloured accessory for improved stem aerodynamics. Made from thermoplastic material, it is available in two different colours , black and red. 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Born from the legacy of the first integrated handlebars to triumph at the Tour de France, the Alanera RS pushes the boundaries even further.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAlanera VS Alanera RS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAlanera RS represents an evolution of the previous geometry,  optimised and refined for even greater performance and comfort.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRHM-EVO shape: With a 120 mm more compact drop, riders can maintain a low position  for longer durations, enhancing comfort and aerodynamics\u003c\/li\u003e\n\u003cli\u003eImproved ergonomics at the top \u003c\/li\u003e\n\u003cli\u003eTop cross-section features a more aero design\u003c\/li\u003e\n\u003cli\u003e6% Lighter \u003c\/li\u003e\n\u003cli\u003eCleaner internal area for easy cable routing\u003c\/li\u003e\n\u003cli\u003eOptimised in the Milano Politecnico University\u003c\/li\u003e\n\u003cli\u003eHuge Watt saving compared to previous model\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e6 Degree Flare: The 6-degree flare design enhances control and comfort while providing ample clearance for the forearms when in the drops\u003c\/li\u003e\n\u003cli\u003eSpecial Headset Spacers: These spacers not only facilitate internal cable routing but also offer adjustability without the hassle of cable removal\u003c\/li\u003e\n\u003cli\u003eFull Internal Cable Routing: Designed for D-shape forks or DCR compatible frames, the Alanera RS boasts seamless internal cable routing for a clean and aerodynamic profile\u003c\/li\u003e\n\u003cli\u003eRHM-EVO shape: With a 120 mm more compact drop, riders can maintain a low position for longer durations, enhancing comfort and aerodynamics\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTechnical Specifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNotes about sizes: Stem Length (mm) x handlebar width (cm) measured outside to outside\u003c\/li\u003e\n\u003cli\u003eShape: RHM-EVO (Rapid Hand Movement)\u003c\/li\u003e\n\u003cli\u003eMaterial: UD full carbon construction\u003c\/li\u003e\n\u003cli\u003eFork Steerer: 1 1\/8\" - 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Made to the same tried and tested RHM shape as their top end Alanera bar, it ensures comfort, and speed of movement, whether you're on the drops or on the flats.\u003c\/p\u003e\n\u003cp\u003eThe RHM shape is a design that has weathered the ages, and will do so for a long time to come. It features a very shallow drop, which is especially designed for riders with a high out of saddle position.\nA compact reach makes it perfect for modern brake\/gear controls. The patented multi-position Continuous Incremental Radius design overcomes the limitations of the anatomical shapes, which has just one position.\u003c\/p\u003e\n\u003cp\u003eThese bars feature a drilled entry hole for installation of Di2 bar-end junction box.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTech Specs\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFinish: Black On Black (BoB), Black Anodised\u003c\/li\u003e\n\u003cli\u003eShape: RHM (Rapid Hand Movement)\u003c\/li\u003e\n\u003cli\u003eMaterial: Triple Butted Alloy 7075\u003c\/li\u003e\n\u003cli\u003eHandlebar Dia: 31.7mm\u003c\/li\u003e\n\u003cli\u003eReach: 75mm\u003c\/li\u003e\n\u003cli\u003eDrop: 130mm\u003c\/li\u003e\n\u003cli\u003eDi2 Compatible\u003c\/li\u003e\n\u003cli\u003eWeight: 248g (42cm outside to outside)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Deda","offers":[{"title":"Black On Black \/ 38cm","offer_id":57888974766461,"sku":"DBE38BA","price":97.75,"currency_code":"GBP","in_stock":true},{"title":"Black On Black \/ 40cm","offer_id":57888974799229,"sku":"DBE40BA","price":97.75,"currency_code":"GBP","in_stock":true},{"title":"Black On Black \/ 42cm","offer_id":57888974831997,"sku":"DBE42BA","price":97.75,"currency_code":"GBP","in_stock":true},{"title":"Black On Black \/ 44cm","offer_id":57888974864765,"sku":"DBE44BA","price":97.75,"currency_code":"GBP","in_stock":false},{"title":"Black On Black \/ 46cm","offer_id":57888974897533,"sku":"DBE46BA","price":78.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8747\/2765\/files\/dbe38ba.jpg?v=1777972635"},{"product_id":"zero100-deep-bars-bob","title":"Deda Zero100 Deep Bars BoB","description":"\u003cp\u003eThe traditional Deep drop bar that provides more clearance for the arms when sprinting out of the saddle then any other road bar shape. The Deep bend is for riders who like to get low and aero, for this reason was very popular in track.\u003c\/p\u003e\n\u003cp\u003eFeatures a 95mm reach and 145mm drop. Made in 7075 aluminium the handlebar weights only 250g.\u003c\/p\u003e\n\u003cp\u003eThese bars feature a drilled entry hole for installation of Di2 bar-end junction box.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFinish: Black matt anodized\u003c\/li\u003e\n\u003cli\u003eSizes: (outside - outside)\u003c\/li\u003e\n\u003cli\u003eHandlebar Shape: Deep\u003c\/li\u003e\n\u003cli\u003eMaterial: Triple butted Alloy 7075\u003c\/li\u003e\n\u003cli\u003eHandlebar: 31,7mm\u003c\/li\u003e\n\u003cli\u003eReach: 95mm\u003c\/li\u003e\n\u003cli\u003eHeight: 145mm\u003c\/li\u003e\n\u003cli\u003eDi2 Compatible\u003c\/li\u003e\n\u003cli\u003eWeight: 254g (42cm)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Deda","offers":[{"title":"Black \/ 42cm","offer_id":57888974930301,"sku":"DBE42DB","price":76.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 44cm","offer_id":57888974963069,"sku":"DBE44DB","price":59.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8747\/2765\/files\/dbe42db.jpg?v=1777972636"},{"product_id":"gera-gravel-and-adventure-alloy-bar","title":"Deda Gera Gravel and Adventure Alloy Bar","description":"\u003cp\u003eThe Gera range is named after area of the Italian region Lombardia between Bergamo to the north, and Crema to the south Crema. A region perfectly suited to Gravel and Adventure cycling.\u003c\/p\u003e\n\u003cp\u003eThe Gera alloy handlebar is made from 6061 aluminium using an innovative mechanical forming process that allows Deda to manufacture a complex design such as this handlebar. It is the perfect choice for any gravel and adventure bike set-up. Multiple hands positions are at the rider's disposal, so they are always able to find the best grip and position on gravel roads.\u003c\/p\u003e\n\u003cp\u003eThe Gera features a 10 degree back sweep angle and a 5 degree backdown sweep offering a more comfortable set-up for lon distance bike-packing. The 24 degree flare and 3 degree out sweep at the drops gives\nsuperior stability when you are riding a challenging terrain. The reach and drop of this bar have been optimised in Deda's EOS shape (Endurance Optimized Shape). The 55mm reach allows you to be closer to the position of the brake levers while riding, while the 100mm compact drop offers more comfort and a super-fast transition from the tops to the drops. The 90mm wide central area of the bar give amble space for you to install any accessories, clip on bar extensions or bags.\u003c\/p\u003e\n\u003cp\u003eThe Gera is DCR (Deda internal cable routing) compatible, and can also be externally routed. It is available in 4 sizes, from 42cm to 46cm measured outside to outside.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTechnical Specification:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShape: EOS\u003c\/li\u003e\n\u003cli\u003eProfile: Round\u003c\/li\u003e\n\u003cli\u003eMaterial: 6061 Aluminium Double Butted\u003c\/li\u003e\n\u003cli\u003eClamp diameter: 31.7mm\u003c\/li\u003e\n\u003cli\u003eDrop: 100mm\u003c\/li\u003e\n\u003cli\u003eReach: 55mm\u003c\/li\u003e\n\u003cli\u003eFlare Angle: 24 degrees\u003c\/li\u003e\n\u003cli\u003eSizes: Available in 42cm, 44cm, 46cm and 48cm (measured outside to outside)\u003c\/li\u003e\n\u003cli\u003eFinish: Polish on Black (PoB)\u003c\/li\u003e\n\u003cli\u003eCable Routing: DCR Compatible\u003c\/li\u003e\n\u003cli\u003eCompatible with: Deda Elementi Parabolica and FastBlack2 extensions\u003c\/li\u003e\n\u003cli\u003eWeight: 310g (44cm size)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Deda","offers":[{"title":"Polish On Black \/ 42cm","offer_id":57888974995837,"sku":"DBG042A","price":117.0,"currency_code":"GBP","in_stock":true},{"title":"Polish On Black \/ 44cm","offer_id":57888975028605,"sku":"DBG044A","price":117.0,"currency_code":"GBP","in_stock":true},{"title":"Polish On Black \/ 46cm","offer_id":57888975061373,"sku":"DBG046A","price":117.0,"currency_code":"GBP","in_stock":true},{"title":"Polish On Black \/ 48cm","offer_id":57888975094141,"sku":"DBG048A","price":117.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8747\/2765\/files\/dbg042a.jpg?v=1777972636"},{"product_id":"gera-dcr-gravel-handlebars","title":"Deda Gera DCR Gravel Handlebars","description":"\u003cp\u003eGERA\u003c\/p\u003e\n\u003cp\u003eGera simply defines a new standard for gravel handlebars It is also the perfect choice whenever you ride an adventure and touring bike set-up. Multiple hands positions at the rider disposal to find the best grip, aggressive if you want to run fast or comfortable if you want to enjoy your long ride in the nature.\u003c\/p\u003e\n\u003cp\u003eThe handlebar features a 12 deg' back sweep angle and 7mm rise.\u003c\/p\u003e\n\u003cp\u003eThe 16 deg' flare at the drops offers even more stability when you ride off-road. Reach and drop have been optimized (EOS), the 40mm reach allows a closer position of brake levers and the 100mm compact drop is for more comfort and fast transition from lever to bar-end.\u003c\/p\u003e\n\u003cp\u003eWith Gera you can use clip-on bar extensions in two different positions, traditional at the center clamp area or wider and riser to improve your comfort.\u003c\/p\u003e\n\u003cp\u003eThe DCR system (Deda internal cable routing) allows the full integration of the cables inside the handlebar with any compatible frame, but you can also choose a semi-internal cable routing.\u003c\/p\u003e\n\u003cp\u003eHandlebar is available in 3 different sizes, 44, 46 and 48cm.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTech Specs\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShape: EOS (Endurance Optimised Position)\u003c\/li\u003e\n\u003cli\u003eMaterial: UD Carbon Construction\u003c\/li\u003e\n\u003cli\u003eHandlebar Dia: 31.7mm\u003c\/li\u003e\n\u003cli\u003eReach: 40mm\u003c\/li\u003e\n\u003cli\u003eDrop: 100mm\u003c\/li\u003e\n\u003cli\u003eFlare Angle: 16deg\u003c\/li\u003e\n\u003cli\u003eRise: 7mm\u003c\/li\u003e\n\u003cli\u003eSizes: 44cm (52cm) \/ 46cm (54cm) \/ 48cm (56cm) (Width measured outside to outside)\u003c\/li\u003e\n\u003cli\u003eWeight: 200g (44cm)\u003c\/li\u003e\n\u003cli\u003eFinish: Polish On Black (PoB)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eNotes: DCR Internal Cable Routing Compatible \/ Wide central area for mounting accessories and Deda Clip-On Bars (Parabolica and Fastblack 2)\u003c\/p\u003e","brand":"Deda","offers":[{"title":"Polish On Black \/ 44cm","offer_id":57888975126909,"sku":"DBG044","price":261.25,"currency_code":"GBP","in_stock":true},{"title":"Polish On Black \/ 46cm","offer_id":57888975159677,"sku":"DBG046","price":261.25,"currency_code":"GBP","in_stock":true},{"title":"Polish On Black \/ 48cm","offer_id":57888975192445,"sku":"DBG048","price":261.25,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8747\/2765\/files\/dbg044.jpg?v=1777972636"},{"product_id":"gravel100-rhm-bob-bars","title":"Deda Gravel100 RHM BoB Bars","description":"\u003cp\u003eWith the Gravel100 RHM Handlebars, Deda has used their experience and expertise from the Zero100 RHM handlebars which are just about the most reliable and classic handlebars out on the market today. Made to the same, tried and tested RHM shape as their premium Alanera bar, it ensures comfort, and speed of movement, whether you're on the drops or on the flats.\u003c\/p\u003e\n\u003cp\u003eThe Gravel100 is made in 7075 aluminium, making it extremely light, weighing in at 260g. The hood widths are the standard road options but the 12 degree flare on each side increases the bottom width by an extra 60mm for each size. 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Engineered for speed this gravel bar offers greater control and stability compared to a standard road bar. The bar has a wide profile with drops that flare outward by 16 degrees, offering you all the precise control you'll need even on challenging terrain. The reach and drop of the Superzero Gravel handlebar have been optimised with Deda's EOS-SPEED (Endurance Optimised) shape, for a unique riding experience. The 60mm reach allows you to be closer to the brake levers while riding, while the 110mm compact drop offers more comfort and a super-fast transition from the tops to the drops. 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Key performance features include a 105mm \nreach and 120mm drop, providing an aggressive and aerodynamic riding \nposition. With a 10 degree flare that adds an additional 3 cm to the width, \nthis \nbar enhances control during high-speed sprints and tight maneuvering. \nThe top section measures 32cm (outside-to-outside), expanding to a \nfull width of 35cm for superior stability and handling. Designed to fit\n a \n31.7mm clamp diameter, and finished in sleek Team design, this \nUCI approved bar meets the highest standards of competition readiness\u003c\/p\u003e\u003cp\u003eFor the best integration and \nperformance, Deda suggest pairing the Omnium handlebar with \nthe Superbox stem.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eRFID Technology\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eOriginality verification and \nwarranty activation. An RFID tag connected to a smartphone app provides \nto the customers the authenticity of their purchase and ensures they can\n easily access warranty services. RFID tag (Radio Frequency \nIdentification) is a small chip containing information about a product, \nallowing it to be digitally and uniquely identified. 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The evolution of Superleggero seatpost with the premium RS finish. The 1-bolt clamp system allows an easy and fast assembly. A fine adjustment of the saddle inclination is possible through the adjusting screw on the seatpost head.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMaterial: UD full carbon construction\u003c\/li\u003e\n\u003cli\u003eDiameter: 27,2 and 31,6mm\u003c\/li\u003e\n\u003cli\u003eLength: 350mm\/ 400mm\u003c\/li\u003e\n\u003cli\u003eSetback: 25mm\u003c\/li\u003e\n\u003cli\u003eFinish: Polish On Black\u003c\/li\u003e\n\u003cli\u003eWeight: 175g (27.2mm)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePlease note: Compatible with a max 7x9,5mm oval-shape rail and staff kit. Fits Deda adapter for DI2 internal battery.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Deda","offers":[{"title":"Polish On Black \/ 27.2mm \/ 350mm","offer_id":57888982073725,"sku":"DPR270P","price":209.99,"currency_code":"GBP","in_stock":true},{"title":"Polish On Black \/ 27.2mm \/ 400mm","offer_id":57888982106493,"sku":"DPR270PL","price":209.99,"currency_code":"GBP","in_stock":true},{"title":"Polish On Black \/ 31.6mm \/ 350mm","offer_id":57888982139261,"sku":"DPR310P","price":209.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8747\/2765\/files\/dpr270p.jpg?v=1777972660"},{"product_id":"rs-0mm-setback-seatpost","title":"Deda RS 0mm Setback Seatpost","description":"\u003cp\u003eRS series is a 175g ultralight seatpost. The evolution of Superleggero seatpost with the premium RS finish. The 1-bolt clamp system allows an easy and fast assembly. 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Fits Deda adapter for DI2 internal battery.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Deda","offers":[{"title":"Polish On Black \/ 27.2mm \/ 350mm","offer_id":57888982172029,"sku":"DPR270PZ","price":209.99,"currency_code":"GBP","in_stock":true},{"title":"Polish On Black \/ 27.2mm \/ 400mm","offer_id":57888982204797,"sku":"DPR270PZL","price":209.99,"currency_code":"GBP","in_stock":true},{"title":"Polish On Black \/ 31.6mm \/ 350mm","offer_id":57888982237565,"sku":"DPR310PZ","price":209.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8747\/2765\/files\/dpr270pz.jpg?v=1777972660"},{"product_id":"rs-12mm-setback-seatpost","title":"Deda RS 12mm Setback Seatpost","description":"\u003cp\u003eThe RS Seatpost: engineered for lightweight performance and precision fit. Weighing just 175 grams, this ultralight seatpost blends minimalist design with practical functionality. 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Fits Deda adapter for DI2 internal battery.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Deda","offers":[{"title":"Black \/ 350mm","offer_id":57888982270333,"sku":"DPR272P","price":209.99,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 400mm","offer_id":57888982303101,"sku":"DPR272PL","price":209.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8747\/2765\/files\/dpr272p.jpg?v=1777972661"},{"product_id":"zero2-seatpost","title":"Deda Zero2 Seatpost","description":"\u003cp\u003eA fresh look and a revamp for 2019 for the Rsx 02 Seatpost in the form of the Zero 2. It features the same, iconic twin bolt adjustment from the previous version. 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